{"id":25370,"date":"2021-02-04T11:42:21","date_gmt":"2021-02-04T10:42:21","guid":{"rendered":"https:\/\/www.networkgtc.it\/?p=25370"},"modified":"2021-02-09T15:08:51","modified_gmt":"2021-02-09T14:08:51","slug":"bonus-pubblicita","status":"publish","type":"post","link":"https:\/\/www.networkgtc.it\/en\/bonus-pubblicita\/","title":{"rendered":"Bonus Pubblicit\u00e0"},"content":{"rendered":"<p><span style=\"color: #993300;\"><a href=\"https:\/\/www.networkgtc.it\/wp-content\/uploads\/2019\/01\/Scheda-breve-CI-Pubblicit%C3%A0.pdf\" target=\"_blank\" style=\"color: #993300;\" rel=\"noopener\">Scheda sintetica [clicca qui]<\/a><\/span><\/p>\n<p>La Legge n. 178-2020 (Legge bilancio 2021) in materia di <em><strong>\u201cincentivi agli investimenti nel campo dell&#8217;editoria e dell&#8217;informazione in epoca COVID-19\u201d<\/strong><\/em> ha disposto la proroga agli anni 2021 e 2022 delle disposizioni introdotte per il 2020 dal decreto Cura Italia (D.L. n. 18\/2020) e dal decreto Rilancio (D.L. n. 34\/2020).<\/p>\n<p><strong>Il credito d&#8217;imposta pubblicit\u00e0 2021<\/strong>:<em><strong> L\u2019agevolazione in oggetto riguarda le imprese e i lavoratori autonomi<\/strong><\/em><\/p>\n<p>L&#8217;agevolazione sar\u00e0 concessa entro il <em><strong>limite massimo di 50 milioni di euro per ciascuno anno<\/strong> <\/em>e la copertura finanziaria sar\u00e0 demandata al \u201cFondo per il pluralismo e l&#8217;innovazione dell&#8217;informazione\u201d che sar\u00e0 incrementato della cifra sopra indicata sia per il 2021 che per il 2022. Lo scopo della norma \u00e8 quello di incentivare gli investimenti pubblicitari sui giornali (cartacei e digitali) e sulle emittenti televisive e radiofoniche (locali e nazionali).<\/p>\n<h4><strong>Aiuti<span>\u00a0<\/span><em>de-minimis<\/em><span>\u00a0<\/span>e bonus pubblicit\u00e0: <\/strong>e anche il<strong><em><span>\u00a0<\/span>\u201ccredito d&#8217;imposta per gli investimenti pubblicitari\u201d<\/em><span>\u00a0<\/span><\/strong>previsto per gli anni 2021 e 2022 \u00e8 soggetto al limite degli<span>\u00a0<\/span><strong>aiuti<span>\u00a0<\/span><em>\u201cde minimis\u201d<span>\u00a0<\/span><\/em><\/strong>di cui ai regolamenti dell&#8217;Unione europea richiamati nella norma istitutiva.<\/h4>\n<h4><strong>Regole e base di calcolo per gli anni 2021 e 2022<\/strong><\/h4>\n<p>Il credito d\u2019imposta per investimenti pubblicitari rileva nella misura unica pari al<strong><span>\u00a0<\/span>50%<span>\u00a0<\/span><\/strong>sul valore totale degli investimenti effettuati .<br \/>\nRimangono escluse dall\u2019agevolazione le spese sostenute per altre forme di pubblicit\u00e0 (<strong>social media o sui banner on line, i volantinaggi, la cartellonistica etc<\/strong>).<\/p>\n<p><span style=\"color: #993300;\"><a href=\"https:\/\/www.networkgtc.it\/wp-content\/uploads\/2019\/01\/Scheda-breve-CI-Pubblicit%C3%A0.pdf\" target=\"_blank\" style=\"color: #993300;\" rel=\"noopener\">Scheda sintetica [clicca qui]<\/a><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/tN2z6lWV40s\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Scheda sintetica [clicca qui] La Legge n. 178-2020 (Legge bilancio 2021) in materia di \u201cincentivi agli investimenti nel campo dell&#8217;editoria e dell&#8217;informazione in epoca COVID-19\u201d ha disposto la proroga agli anni 2021 e 2022 delle disposizioni introdotte per il 2020 dal decreto Cura Italia (D.L. n. 18\/2020) e dal decreto Rilancio (D.L. n. 34\/2020). Il [&hellip;]<\/p>\n","protected":false},"author":573,"featured_media":25374,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1407,1392],"tags":[1470,1431,1469,1432,1433,1424,1434,1425,1471,1430],"class_list":["post-25370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bonus","category-finanza-agevolata","tag-agevolazioni-fiscali","tag-bonus","tag-bonus-pubblicita","tag-covid","tag-credito","tag-finanza-agevolata","tag-imposta","tag-imprese","tag-legge-di-bilancio","tag-pubblicita"],"translation":{"provider":"WPGlobus","version":"3.0.2","language":"en","enabled_languages":["it","en"],"languages":{"it":{"title":true,"content":true,"excerpt":false},"en":{"title":false,"content":false,"excerpt":false}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bonus Pubblicit\u00e0 &#8211; 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